Belline in Dubai
AI receptionist for car garages and workshops in Dubai
A Dubai workshop can take calls from somebody standing next to a car that has stopped working, and from a company driver who needs it back by Thursday. Belline answers while the ramps are busy, takes the vehicle and the symptom, and puts no price on a repair nobody has looked at.
- Answers questions
- Captures enquiries
- Books appointments, or takes the request
7 days free · No card · Plans from AED 129/month Answers in English.
Belle on your website Available
Belle is Belline’s AI receptionist. Talk to her in your browser: it uses your microphone, never your camera.
Talk to BelleHear the line
Two calls a garage actually takes.
The first is the request taken for your team to confirm. The second is the call Belline refuses or hands over — which is the one you are really deciding about.
Dubai, specifically
What a garage in Dubai is actually answering.
Dubai is a city where the working day and the trading day are different things.
Nobody finds an industrial unit by name
Dubai's independent workshops sit in Al Quoz, Ras Al Khor and Al Aweer, on streets where the address is a unit number behind a row of identical shutters. A first-time customer rings from somewhere nearby and cannot see you, and the call that decides whether they arrive is the one asking which gate and which warehouse. Those directions are already written down at your reception; Belline reads them back exactly, and takes a number when the caller needs somebody to come out and wave.
The registration deadline is what makes the call urgent
A car in Dubai cannot be re-registered until it has passed its test, and the owners who ring a workshop about it are, almost by definition, the ones who left it to the last week. They want to know what you can do and how quickly, and they will ring the next number on the search results if yours goes unanswered. Belline answers from what you have written about which of that work you take on, and takes the plate and the number for everything you have not written down.
Summer is when the roadside calls start
Between June and September a Dubai car fails in ways it does not fail in February: air-conditioning that blows warm in traffic on Sheikh Zayed Road, a battery that was fine last week, cooling that gives out on a school run. The caller is hot, stationary and ringing from the hard shoulder, and they are not making an enquiry. Belline takes the location, the plate and the number and marks it urgent, rather than treating it as a booking for Tuesday.
The company cars are somebody's admin problem
A great deal of what moves in Dubai is on a fleet: delivery vehicles, rental cars, pool cars belonging to an office in Business Bay. The person ringing about them is an administrator with a list, an approval to get and an insurer to satisfy, and their call is nothing like a retail one. Belline captures the company, the contact, how many vehicles and what they need, and flags it for whoever prices account work in your workshop.
Languages on the line
English is the working language of most Dubai businesses, and Arabic is the official one. On a busy reception line you will also hear Hindi, Urdu, Malayalam and Tagalog, because that is who lives and works here. Belline answers in English.
In an emergency
Belline gives the instruction you set for the UAE: 998 for an ambulance, or the nearest emergency department. It takes no appointment request at that moment, because an appointment would be the wrong answer.
Your own number
Keep the Dubai number on your door and your listings. You forward the calls nobody answers; nothing about how customers reach you changes.
What comes down the line
Every call a garage gets, and what happens to it.
With your calendar connected, Belline checks it and books the time straight in, on the phone, in chat, on WhatsApp and on video. Without one, it takes the request and your team confirms it.
Service and repair requests
The make, the model, the year, the mileage, what the car is doing and when the owner could bring it in. Belline takes all of it. With your calendar connected, Belline checks it and books the time straight in, on the phone, in chat, on WhatsApp and on video. Without one, it takes the request and your team confirms it.
Quotes and estimates
Belline reads back the fixed prices you have written down — an oil service, a wheel alignment, a diagnostic fee — and nothing else. Anything that depends on seeing the car is taken as a message with the symptom in the caller's own words.
Testing and registration renewal
What you do, what you do not do, and what a car needs to have with it. From your own notes, with the caller's number taken for anything your notes do not cover, rather than an answer invented about somebody else's paperwork.
Breakdowns and recovery
A caller at the roadside is not an enquiry. Belline takes the location, the number and what has happened and marks it urgent, or puts the call through to a person where your plan includes live transfer and you have given it a number.
Fleet and account customers
A company ringing about several vehicles is flagged as an account call, with the company, the number of vehicles and the contact, rather than dropped into the same list as a walk-in with a flat tyre.
Cars already in the workshop
Is it ready, has the part arrived, how much will it be now. Belline does not check — it takes the registration and the caller's number as a message for whoever is running the job, so somebody rings back who has actually looked.
Where it stops
The most important thing it does is know what it must not answer.
Belline will not quote for a repair nobody has inspected, diagnose a noise, promise a car will be ready by a time, say a part is in stock, or tell an owner their vehicle is safe to drive. It reads back your fixed prices, takes the job request, and a person who has seen the car does the rest.
Every channel
Call answering, website chat and WhatsApp — one receptionist.
Chat and voice on your website, WhatsApp and your phone, with the same information and the same rules in each.
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Chat and voice on your website
AvailableVisitors type, or tap to talk, without leaving your website. Your team can take over any chat from the inbox.
One line of HTML.
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WhatsApp for your business
AvailableBelline answers a second WhatsApp number you register with it. Your own WhatsApp stays as it is. WhatsApp is not a fallback in the UAE, it is the default.
You connect the number yourself in your dashboard.
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Your phone
AvailableKeep your number. Forward calls to Belline when nobody answers or the line is busy. Your phone provider may charge for forwarded calls.
One setting on the line you already have.
How it works
Set up from what you already have.
Most of the work is checking what Belline found. You decide when customers reach it.
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Give Belline what you already have
Your website, price list or brochure. It reads them and drafts your services, prices, hours and the questions a garage gets asked every day.
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Check what it found
Fix anything wrong, fill the gaps, and set the rules it must hold. Nothing goes live until you have read it.
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Switch it on
Ring it yourself first. Then forward your line and paste one line of HTML into your website. Customers only reach Belline once you do.
Pricing
Per location, per month.
The same prices as everywhere else in the United Arab Emirates. No setup fee, no per-call charge.
- No per-user fees
- No per-message fees
- No AI surcharge
Every plan includes
- One location
- Books appointments, or takes the request for your team
- Your team can take over any chat from the inbox
Starter
For a small business that wants every enquiry answered.
- 100 voice minutes a month, shared across your phone line and your website's voice button
- Video receptionist · 40 video minutes (each uses 2.5 voice minutes)
- 250 text conversations a month, shared across your website chat and WhatsApp
- Up to 2 users on your dashboard
- Keep your number — forward it to Belline
- Answers questions from your own hours, prices and policies
- Summary and full transcript of every call and chat
- Your own words and colours on the website buttons
Growth
For a team that wants urgent calls put through live, and its own rules for what Belline may decide.
- 250 voice minutes a month, shared across your phone line and your website's voice button
- Video receptionist · 100 video minutes (each uses 2.5 voice minutes)
- 600 text conversations a month, shared across your website chat and WhatsApp
- Everything in Starter, plus:
- Up to 5 users on your dashboard
- Puts urgent calls through to your team, live
- Your own rules about what it may and may not decide
- Restore earlier settings any time
Scale
For higher-volume teams with more complex reception rules.
- 500 voice minutes a month, shared across your phone line and your website's voice button
- Video receptionist · 200 video minutes (each uses 2.5 voice minutes)
- 1,500 text conversations a month, shared across your website chat and WhatsApp
- Everything in Growth, plus:
- Up to 15 users on your dashboard
- Priority support
Only need website chat and WhatsApp?
WhatsApp Receptionist
AED 129 per location, per month Billed monthly. Cancel anytime.
For a business that wants every WhatsApp message and website chat answered. 250 text conversations a month, shared across your website chat and WhatsApp. No phone line and no voice button — add those any time with Starter.
- Answers WhatsApp and your website chat from your own hours, prices and policies
- Text only: WhatsApp and website chat, with no phone line and no voice button
- Answers on a second WhatsApp number you register yourself
Prices exclude VAT where it applies.
Compare the plans
| Starter | Growth | Scale | |
|---|---|---|---|
| Price a month, per location | AED 249 | AED 499 | AED 999 |
| Voice minutes a month | 100 | 250 | 500 |
| Text conversations a month | 250 | 600 | 1,500 |
| Users on your dashboard | 2 | 5 | 15 |
| Keep your number — forward it to Belline | Included | Included | Included |
| Answers questions from your own hours, prices and policies | Included | Included | Included |
| Summary and full transcript of every call and chat | Included | Included | Included |
| Your own words and colours on the website buttons | Included | Included | Included |
| Puts urgent calls through to your team, live | Not included | Included | Included |
| Your own rules about what it may and may not decide | Not included | Included | Included |
| Restore earlier settings any time | Not included | Included | Included |
| Priority support | Not included | Not included | Included |
An answering service takes a message. Belline answers the question, takes the details and tells your team what to do next.
What counts as a minute
A minute is time Belline spends on a live call with your caller — on your phone line or through the voice button on your website — from the moment it answers to the moment the call ends, rounded up to the next whole minute. Calls you make from your own test console do not count, and neither do calls cut short by a fault on our side.
What counts as a conversation
A conversation is one customer's thread in your website chat or on WhatsApp in which Belline replies at least once. Everything that customer says in the 24 hours after Belline's first reply is the same conversation. Threads your team answers without Belline do not count.
When an allowance runs out
When an allowance runs out, you choose what happens: move up to the next plan, or stop at the allowance. We tell you at 70%, 90% and 100%. Nothing is ever added to your bill without you choosing it.
7 days free
7 days free: 30 voice or 12 video minutes and 50 text conversations, with your website chat, the voice button on the same page, WhatsApp and your phone line all switched on. No card: nothing is charged unless you choose a plan, and on day 8 without one Belline pauses until you do. Standard onboarding is free.
Customer stories
There is no testimonial here yet.
When a garage in Dubai agrees to be named, its story goes in this space: what it was losing, what it changed, and what its own team says about it. Until then this space stays empty on purpose. We are not going to write a quotation nobody said, or count customers we do not have.
Running a garage in Dubai and willing to talk about it? Write to us and a person answers.
Questions
What operators ask us.
Can it tell a customer where our unit is?
From your own directions, word for word — the street, the gate, the warehouse number, what to look for from the road. In an industrial area that is the single most useful thing a phone line does, because a customer circling Al Quoz cannot solve it themselves.
Does it answer our WhatsApp as well as the phone?
Yes, on a WhatsApp number of its own that we set up with you, working from the same prices and notes. It reads and writes text: a photograph of a dented wing is captured on the thread for your team to look at, and Belline does not tell the customer what it shows.
A driver rings at ten at night from the side of the road. What happens?
Belline answers, takes where they are, the plate and a number, and marks it urgent so it is the first thing your team sees. Where your plan includes live transfer and you have given it a number, it puts that caller through to a person instead of writing it down.
Can it handle a company asking about several vehicles?
It takes it as an account enquiry rather than a booking: the company, who is calling, how many vehicles, and what they want done. Pricing fleet work is a negotiation and Belline does not negotiate — it makes sure the right person in your workshop is the one who rings back.
Will it quote for a repair over the phone?
Only the prices you have written down and fixed — a service, an alignment, a diagnostic fee. A repair depends on what the car turns out to need, so Belline takes the symptom in the caller's own words with their number and leaves the figure to somebody who has looked at it.
Can it say whether a part is in stock?
Not unless you have written it down as a standing fact, and stock is not a standing fact. A parts question is taken as a message with the vehicle and the registration so your parts man answers it once, correctly.
Hear it now
Be the caller.
The same receptionist your callers in Dubai would reach. Ask it something hard, then ask for a person.
Free, in your browser, 24 hours a day, up to ten minutes a call.
Keep your number
Forward calls to Belline from the Dubai line you already have. Forward only the calls nobody answers, and your team still picks up first.
Nothing to install
No new handset, no app for your staff, no change to what is printed on your door.
7 days free
7 days free: 30 voice or 12 video minutes and 50 text conversations, with your website chat, the voice button on the same page, WhatsApp and your phone line all switched on. No card: nothing is charged unless you choose a plan, and on day 8 without one Belline pauses until you do. Standard onboarding is free.
Nearby
Somewhere else, or something else.
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